As the #MeToo movement continues to gain momentum globally, issues around female empowerment and women’s rights across all industries are being brought swiftly to bear. So, it’s worth remembering that in rural African communities’ women and girls face enormous challenges on a daily basis from inadequate living conditions to a lack of access to quality education and support for small businesses. Which is why we at ROAR AFRICA, a 99% female-owned and run company, have long made the upliftment and advancement of women’s rights, core to everything that we do. From our teams on the ground in Africa to our support and sponsorship of Imibala and the South African College of Tourism for girls, we place as much value on the empowerment of women’s rights as we do on the conservation of wildlife and wild spaces.
This is why BRAVE, a non profit which supports women-led initiatives and the Singita Grumeti Fund, have created the BRAVE-Grumeti Fund Run, an all-woman, five-day run across the Serengeti, is a cause close to our hearts – for this once-in-a-lifetime event, that will take place from October 19-24 this year, will see 20 runners traverse 90km of the Serengeti’s iconic grasslands to spend five unforgettable nights in the luxurious Singita Explore tented safari camp, an exclusive-use camp where prime viewing of the Serengeti’s pristine wilderness and wildlife are a given. Lauded internationally for its unrivaled standards, Singita will deliver a stellar safari experience for the runners defined by exceptional food and hospitality.
The experience will begin with a ‘fun run’ for local women and girls that will allow guests to engage with the local community who will ultimately benefit from their participation in this fundraising event. Each evening, guests will enjoy guided game drives, exploring the plains and getting up close to the astounding wildlife that has flourished in this protected area. The final day will include a visit to the Singita Grumeti Fund’s law enforcement headquarters and an introduction to the anti-poaching teams and the canine unit. It is a very special opportunity to see the work of the Fund first-hand and get a sense of the far-reaching impact of every ROAR AFRICA tour with Singita.